Data study

What UK AI automation agencies charge (Oct 2026)

A data study of the starting prices UK AI automation agencies publish on their own websites: method, limits, and tables by offer, service and tool.

Published · Updated · By Edgars Lapins

On this page
  1. Method
  2. Limitations
  3. Who publishes prices
  4. Starting prices by what the price is for
  5. Project starting prices in bands
  6. By service
  7. By tool
  8. Monthly plans by service
  9. What this means if you are buying
  10. Full coded dataset

Updated 27 October 2026: we checked the websites of the agencies we list again. 13 agencies that showed no price before now publish one, and 6 changed the prices they publish, so we added or updated those. We removed 8 agencies because their websites no longer showed the price we had recorded, or would not open that day. Every figure here needs a source that still shows it. All of these were checked on the agencies' own websites on 27 October, and we recalculated every figure on this page: 113 of the 277 agencies now publish a price.

Earlier, on 18 October 2026: we listed 47 more agencies, each checked on its own website on 17 October. 15 of them published a price at the time, and we recalculated every figure on this page. Before that, on 17 October 2026, we added the published prices of 28 agencies we already listed, each checked on its own website that day.

Most UK AI automation agencies do not put prices on their websites. The ones that do give buyers a rare public benchmark. This study collects every price published by the agencies in our directory and sorts them by what the price is for.

In short: of the 277 agencies we list, 113 publish at least one price. Among the 63 that publish a one-off project price, the median starting price is £1,500. Audits and discovery start lower, at a median of £750 (47 agencies), and monthly plans at a median of £250 a month (43 agencies).

Method

  • Population. Every agency listed in the TrustedAIAgencies UK directory on the date of this study: 277 businesses that mention AI or automation services on their own website.
  • Prices. We recorded a price only when the agency publishes it on its own website. We checked each website on 11, 13, 17 or 27 October 2026. We did not ask agencies for quotes and did not use third-party sites.
  • Coding. Each published price was sorted into one category by its own wording, such as “workflow audit” or “AI agents”. Where the wording does not say what the price covers (for example “From £1,500”), we put it in its own category rather than guess. Prices that fit none of these categories, or have no clear unit or contents, are left unclassified (11 in all). The full coding is in the table at the end.
  • One figure per agency. In each category, an agency counts once, at its lowest published price. So a median here is the middle of agencies’ starting prices, not the middle of all prices.
  • Project price. For the comparisons by service and tool, “project price” means an agency’s lowest one-off price for a workflow build, an AI agent, chatbot or custom build, or a project of unstated scope. Audits, training, day rates and monthly plans are left out.
  • Rounding. Medians are rounded to the nearest pound. Where a group has fewer than 5 agencies, we show the range only.
  • Integrity check. Every amount in this study is checked automatically against the agency’s published price text in our dataset when the site is built.

Limitations

  • Starting prices, not project averages. Almost every figure is a “from” price. A real project usually costs more, and two “from £1,500” offers can include very different work.
  • Not comparable like for like. One agency’s “automation” may be a single two-step workflow; another’s may include discovery, testing and support. We have not checked what each price includes.
  • Small groups. Only 113 of 277 agencies publish anything, and the largest category holds only 47 agencies. Treat medians as rough.
  • Selection bias. Agencies that publish prices may differ from those that do not, for example by selling smaller, packaged jobs.
  • Services and tools are agency-level. An agency tagged “voice agents” may have published a price for something else. The service and tool tables show the prices of agencies that mention a service, not the price of that service.
  • VAT. 20 agencies say their price excludes VAT. The others do not say, so figures mix prices with and without VAT.
  • A snapshot. Prices change. Each agency’s profile shows the date we checked it.

Who publishes prices

Type of businessListedPublish a priceShare
Consultancy1094541%
Agency914448%
Software studio401333%
Marketing agency17318%
IT services provider14321%
Voice AI specialist6583%
RegionListedPublish a priceShare
London462146%
South East281450%
North West271037%
South West24938%
Scotland23730%
UK-wide21838%
East of England201050%
Wales18633%
Yorkshire and the Humber18739%
West Midlands17635%
East Midlands16956%
Northern Ireland10110%
North East9556%

Starting prices by what the price is for

What the price is forAgenciesMedian starting priceRange of starting prices
Audits, assessments, discovery and paid strategy sessions47£750£49 to £10,000
Workflow automation builds (including pilots and fixes of existing automations)29£1,500£99 to £5,000
AI agent, chatbot and custom software builds27£4,000£400 to £25,000
Projects where the agency does not say what the price covers12£1,500£299 to £4,500
Monthly plans, retainers, maintenance and support43£250/month£20/month to £10,000/month
Setup fees sold with a monthly plan10£1,496£75 to £2,500
Training and workshops (per session)3Too few to summarise£500 to £1,500
Day rates1Too few to summarise£1,200/day
Hourly rates2Too few to summarise£90/hour to £95/hour

Monthly plans in the table are subscriptions, retainers or support fees. Some of them come with a separate setup fee, shown on its own row.

Project starting prices in bands

Lowest published project priceAgenciesShare of agencies with a project price
Under £1,0001727%
£1,000 to £4,9993657%
£5,000 or more1016%

By service

Service the agency mentionsListedPublish a priceAgencies with a project priceMedian project starting priceRange
Workflow automation23193 (40%)55£1,500£99 to £15,000
AI agents12252 (43%)33£2,000£299 to £25,000
AI chatbots9745 (46%)27£1,500£99 to £25,000
Voice agents & AI receptionists6532 (49%)19£1,500£250 to £25,000
CRM automation11254 (48%)33£1,500£99 to £25,000
Document processing4527 (60%)20£1,750£99 to £15,000
AI strategy & audits15772 (46%)41£1,500£299 to £25,000
AI training & workshops7737 (48%)19£2,500£750 to £25,000
Custom AI software9936 (36%)23£3,000£99 to £20,000
Marketing automation238 (35%)5£1,500£299 to £3,500

By tool

Tools mentioned by at least 5 listed agencies.

Tool the agency mentionsListedPublish a priceAgencies with a project priceMedian project starting priceRange
OpenAI8644 (51%)28£1,500£250 to £25,000
Claude6231 (50%)21£1,500£250 to £25,000
n8n5522 (40%)14£875£99 to £5,000
Zapier5019 (38%)12£975£99 to £5,000
HubSpot4721 (45%)16£1,500£299 to £20,000
Make3016 (53%)9£950£300 to £5,000
Xero2813 (46%)11£2,000£99 to £8,000
Microsoft Power Platform207 (35%)5£2,500£2,000 to £6,000
Airtable208 (40%)6£775£300 to £8,000
GoHighLevel127 (58%)3Too few to summarise£299 to £2,000
Retell / Vapi118 (73%)5£400£250 to £1,000
monday.com62 (33%)2Too few to summarise£1,500 to £8,000

Monthly plans by service

Service the agency mentionsAgencies with a monthly priceMedian monthly starting priceRange
Voice agents & AI receptionists16£225/month£29/month to £1,200/month
AI chatbots17£150/month£20/month to £500/month
Workflow automation35£250/month£20/month to £6,000/month
CRM automation21£250/month£20/month to £10,000/month
AI agents18£450/month£20/month to £10,000/month
AI strategy & audits21£400/month£50/month to £5,499/month

What this means if you are buying

  • Expect to be quoted. Most agencies do not publish prices, so a missing price is normal, not a warning sign.
  • Use the medians to sense-check, not to budget. If a first quote is far above or below these figures, ask what is included.
  • Compare on one written scope. Send every agency the same description of the work and ask for build, monthly and platform costs separately. Our UK cost guide lists the running costs people forget.

Full coded dataset

Every price used in this study, with how we classified it. Prices are as published by each agency on the date checked; open a profile for the source link.

Show all 113 published prices
Agency (A to Z)What they publishCoded asAmount used
3rd Eye AIMonthly AI partner from £500 a monthMonthly plan or retainer£500
AgentCraft-AI£800 to £25,000 depending on scopeProject, scope not stated£800 to £25,000
AI AdvisersAI Readiness Audit from £1,500Audit or discovery£1,500
AI Bridge ClubAI chatbots from £197/month; missed call text back £97 setup + £97/monthMonthly plan or retainer
Monthly plan or retainer
Setup fee with a monthly plan
£197
£97
£97
AI Business SystemsQuick Start £197; audit from £995; workflow builds from £750Not classified
Audit or discovery
Workflow automation build
£197
£995
£750
AI Consultant EssexHalf-day AI Strategy Diagnostic £950 fixed fee; voice AI builds from £1,500Audit or discovery
AI agent, chatbot or custom build
£950
£1,500
AI ExpertAI workshop from £2,999; AI roadmap from £4,999; AI implementation from £5,499 a monthAudit or discovery
Audit or discovery
Monthly plan or retainer
£2,999
£4,999
£5,499
AI OptimisedStarter: £495 one-off setup + £175 a month (one service)Setup fee with a monthly plan
Monthly plan or retainer
£495
£175
AIASMost first projects £2,000 to £10,000Project, scope not stated£2,000 to £10,000
AIgnite£75 setup including the first 30 days, then £49 a monthSetup fee with a monthly plan
Monthly plan or retainer
£75
£49
AImpressFrom £1,500Project, scope not stated£1,500
AIntelligenceReadiness audits from £500; implementation £1,500 to £10,000Audit or discovery
Project, scope not stated
£500
£1,500 to £10,000
Antek AutomationVoice agents from £97/month; automation from £250Monthly plan or retainer
Workflow automation build
£97
£250
Applegate AIAI chatbots from £400 one-time + £150/mo managementAI agent, chatbot or custom build
Monthly plan or retainer
£400
£150
Assist IQAI Operations Day: £750 per day (credited against a pilot within 60 days)Audit or discovery£750
AugustovaAI audit £2,500 to £6,000; AI agents £4,000 to £15,000Audit or discovery
AI agent, chatbot or custom build
£2,500 to £6,000
£4,000 to £15,000
BayAINo-code integration from £99Workflow automation build£99
Blue CanvasFixed-price AI audit £750; managed AI from £250 a month plus setup from £1,750Audit or discovery
Monthly plan or retainer
Setup fee with a monthly plan
£750
£250
£1,750
Blue Icon ITAI Security Assessment from £2,500; enterprise AI deployment projects typically £5,000 to £25,000Audit or discovery
AI agent, chatbot or custom build
£2,500
£5,000 to £25,000
Breezi AIMembership from £89/monthMonthly plan or retainer£89
Built LogicTraining from £1,500 + VAT; Feasibility Study £2,000 + VAT; Custom-Built System from £4,000 + VAT; AI Partnership from £5,000 + VAT a month, six-month minimumTraining session
Audit or discovery
AI agent, chatbot or custom build
Monthly plan or retainer
£1,500
£2,000
£4,000
£5,000
CacheStackAI automation projects from £2,500; retainers from £195/monthWorkflow automation build
Monthly plan or retainer
£2,500
£195
CaledaptOperational automation assessment £695Audit or discovery£695
CanarloAutomations from £3,000Workflow automation build£3,000
ClarifAI ConsultingProcess audit £500 fixed; AI agent build £2,000 to £5,000; CRM optimisation £1,500 to £3,000; monthly retainer £400 to £700/month; staff AI training £800 per half-dayAudit or discovery
AI agent, chatbot or custom build
Workflow automation build
Monthly plan or retainer
Training session
£500
£2,000 to £5,000
£1,500 to £3,000
£400 to £700
£800
CobaltAI audit fixed fee £2,750Audit or discovery£2,750
Code2BoxAI assistants and voice agents from £4,950 depending on scopeAI agent, chatbot or custom build£4,950
CreativeAgentCustom creative AI platform £8,000 to £40,000 depending on scopeAI agent, chatbot or custom build£8,000 to £40,000
CrownbotFoundation package from £800Workflow automation build£800
DayNight StudioAI chatbots and agents from £20/moMonthly plan or retainer£20
Debut Web ConsultantsRoadmap from £1,500; AI receptionist £199/month + £1,500 setupAudit or discovery
Monthly plan or retainer
Setup fee with a monthly plan
£1,500
£199
£1,500
DigiovationsAI opportunity report £499; Power Pages pilot from £6,000Audit or discovery
AI agent, chatbot or custom build
£499
£6,000
Digital EightAI receptionist from £297/month + £1,497 setupMonthly plan or retainer
Setup fee with a monthly plan
£297
£1,497
Exora LeadsPilot packages from £299Project, scope not stated£299
Expedient AIMercury OS AI modules £1,495 founder setup, then £20 a monthSetup fee with a monthly plan
Monthly plan or retainer
£1,495
£20
Fifty One DegreesProof of concept typically under £15,000; Claude implementation packages from £25,000Not classified
AI agent, chatbot or custom build
£15,000
£25,000
FiveForwardBespoke agent builds from £2,500; Agent Care £295 a monthAI agent, chatbot or custom build
Monthly plan or retainer
£2,500
£295
FlowGenix AutomationsAI receptionist: fixed build fee from £1,500 (single-diary setup)AI agent, chatbot or custom build£1,500
flowioFrom £750 per workflowWorkflow automation build£750
FlowNestStarter (one workflow or agent) from £3,500; Premium from £7,000; Enterprise from £15,000; managed operation from £250 a month; all ex VATWorkflow automation build
Monthly plan or retainer
£3,500
£250
Forth SystemsAutonomous Business Audit £499; Build Sprint £2,500 (one shipped automation); Retained Build £6,000 per monthAudit or discovery
Workflow automation build
Monthly plan or retainer
£499
£2,500
£6,000
Fracas DigitalAI agent builds £1,200 to £50,000+AI agent, chatbot or custom build£1,200 to £50,000
GenerativDiscovery: £3,500 (two-week consultancy sprint)Audit or discovery£3,500
GHL ExpertsGoHighLevel setup from £1,295Not classified£1,295
GoodevAI integrations (bespoke chatbots, RAG) from £3,000 + licenceAI agent, chatbot or custom build£3,000
Happy WebsAI software: focused build from £5,000 ex VATAI agent, chatbot or custom build£5,000
Helmstone AIWorkflow audit from £750Audit or discovery£750
HerdTech.ioWorking prototype £950; support from £195/monthWorkflow automation build
Monthly plan or retainer
£950
£195
HeyBRBAI assessment £499; automation £1,500 to £3,000; AI agents £5,000 to £10,000+Audit or discovery
Workflow automation build
AI agent, chatbot or custom build
£499
£1,500 to £3,000
£5,000 to £10,000+
Hynt DigitalDiscovery audit £700 + VAT; training £500 to £750 + VAT per sessionAudit or discovery
Training session
£700
£500 to £750
InferredBusiness systems and automation projects from £1,495; private document AI (Cortex) from £4,950 installedWorkflow automation build
AI agent, chatbot or custom build
£1,495
£4,950
Insightful AIAdvisory £1,200 per day ex VAT; See AI at Work £1,500 ex VATDay rate
Not classified
£1,200
£1,500
Ipswich DigitalBlueprint strategy workshop £450 + VAT, credited against the buildAudit or discovery£450
Kelriva AIAI Readiness Assessment from £3,500; pilot from £15,000; production build from £40,000Audit or discovery
AI agent, chatbot or custom build
£3,500
£15,000
Kent AI StudioAI Quick-Win Sprint £950 one-offWorkflow automation build£950
MagoraDiscovery sprint from £3,000Audit or discovery£3,000
Make AutomationsDiscovery session £150Audit or discovery£150
Manchester AI Automation AgencyWorkflow audit £350 to £750Audit or discovery£350 to £750
MoonBootsAI Compass £495; Blueprint Day £1,495Audit or discovery
Audit or discovery
£495
£1,495
MS IT SolutionsSupportDesk AI customer support from £79 a monthMonthly plan or retainer£79
Nectra TechnologiesAI automation projects: most start at around £5,000, fixed price after discoveryWorkflow automation build£5,000
Neura NorthFixed-price builds from £1,500Project, scope not stated£1,500
NeuroNet.devManaged services from £500/monthMonthly plan or retainer£500
New Era AIConsulting retainers £600 to £2,800/month; voice agent plans from £49Monthly plan or retainer
Not classified
£600 to £2,800
£49
newlensAI and automation audit £650 fixed (credited against first build); builds from £750; service plan £99 a month plus £100 a month per automationAudit or discovery
Workflow automation build
Monthly plan or retainer
£650
£750
£99
NexusAI SolutionFree 30-minute automation audit; focused starter workflows typically £500 to £1,500; connected growth systems typically £2,000 to £5,000; custom AI systems £5,000+; a fixed quote only after the auditWorkflow automation build
Workflow automation build
AI agent, chatbot or custom build
£500 to £1,500
£2,000 to £5,000
£5,000
Northern DigitalNorthern AI Suite (CRM, email, booking and automation) from £65/mo to £350/moMonthly plan or retainer£65 to £350
NotLuckPlans from £97/month + VATMonthly plan or retainer£97
NovaTech Systems GroupAI discovery and strategy from £499; AI automation and agents from £999; voice AI from £1,500; custom software and integrations from £3,000; managed AI from £500/monthAudit or discovery
AI agent, chatbot or custom build
AI agent, chatbot or custom build
AI agent, chatbot or custom build
Monthly plan or retainer
£499
£999
£1,500
£3,000
£500
Octopus Business AIPlans from £29/month plus setup from £149Monthly plan or retainer
Setup fee with a monthly plan
£29
£149
OpenKitAI Audit from £10,000; implementation from £5,000 a monthAudit or discovery
Monthly plan or retainer
£10,000
£5,000
OpScaling£90 per hour + VATHourly rate£90
OpsCopilotPaid discovery sprint £1,500 (credited); AI and workflow implementation from £3,500; Automation-as-a-Service from £2,500 per month; AI voice agent £2,200 setup + £1,200/monthAudit or discovery
Workflow automation build
Monthly plan or retainer
Monthly plan or retainer
Setup fee with a monthly plan
£1,500
£3,500
£1,200
£2,500
£2,200
Original ObjectiveAutomation projects from around £3,000; multi-system projects £5,000 to £15,000; solutions from £500 per monthWorkflow automation build
Monthly plan or retainer
£3,000 to £15,000
£500
Oxon AIAI opportunity audit from £2,000; process automation from £5,000; custom AI build from £10,000; AI ops and support from £500/month; all ex VATAudit or discovery
Workflow automation build
AI agent, chatbot or custom build
Monthly plan or retainer
£2,000
£5,000
£10,000
£500
OxTech AutomationReviews from £495; single workflow builds from £1,500Audit or discovery
Workflow automation build
£495
£1,500
PineoHubSpot implementation from £1,900; custom integrations from £1,500; support and training from £250/month; all ex VATNot classified
Workflow automation build
Monthly plan or retainer
£1,900
£1,500
£250
PixelfieldAI readiness audit from £2,000; two-week AI consultancy from £5,000; proof of concept or MVP typically £8,000 to £20,000Audit or discovery
AI agent, chatbot or custom build
£2,000
£8,000 to £20,000
Pro AIAutomation audit fixed £495; most systems delivered in one to two months at £3,500 per monthAudit or discovery
Not classified
£495
£3,500
Property Automations AIAutomation audit £3,000, credited in full to the first buildAudit or discovery£3,000
Pyper AINo-code rescue from £1,499Workflow automation build£1,499
Quantum CraftAI readiness assessment from £4,950; specification sprint £4,500 or £8,500; AI-built app audit £3,500; all ex VATAudit or discovery
Audit or discovery
Audit or discovery
£4,950
£4,500 to £8,500
£3,500
Quiet BuildAudit and roadmap £500; custom systems from £1,000Audit or discovery
AI agent, chatbot or custom build
£500
£1,000
ReitTechMaintenance from £50/monthMonthly plan or retainer£50
ResolveHalf-day AI Strategy Session £450Audit or discovery£450
Roddy DigitalAI and automation as a standalone pillar from £500 + VAT; Launch Pad package £1,000 + VAT/month; scoped builds £95 + VAT an hour; AI workshops from £300 per personNot classified
Monthly plan or retainer
Hourly rate
£500
£1,000
£95
RoninsAI consultancy fixed fees from £3,500Project, scope not stated£3,500
ScorchsoftAI agent scoping engagement from around £1,500; fuller discovery typically £3,000 to £6,000Audit or discovery£1,500
scotsphere AIAI appointment booking from £80/monthMonthly plan or retainer£80
SeahorseCustom software from £1,500AI agent, chatbot or custom build£1,500
SIMARA AIIndicative planning bands: workflow prototype £3,000 to £8,000; production automation £8,000 to £25,000Workflow automation build
Workflow automation build
£3,000 to £8,000
£8,000 to £25,000
SimplyAi SolutionsFrom £600/month; fixed builds from £4,500Monthly plan or retainer
Project, scope not stated
£600
£4,500
Skirr AIQuick-Win Review £247; Starter Audit £4,500Audit or discovery
Audit or discovery
£247
£4,500
smedigital.aiAudit from £500; automation builds from £3,000Audit or discovery
Workflow automation build
£500
£3,000
Softomate SolutionsGHL receptionist setup from £2,000AI agent, chatbot or custom build£2,000
Solve StudioAutomation projects from £3,950 + VATWorkflow automation build£3,950
SpotDevAI and data readiness assessment from £5,000 (20% credited); AI Starter team setup and training £3,500; Custom Agents £20,000; AI Accelerator from £10,000 a month; ex VATAudit or discovery
Not classified
AI agent, chatbot or custom build
Monthly plan or retainer
£5,000
£3,500
£20,000
£10,000
Streamline DigitalDiscovery sprints typically £500 to £1,500Audit or discovery£500 to £1,500
Swift SolutionPlans from £297/monthMonthly plan or retainer£297
SyncBridge AIFour-week production slice (one workflow) from £4,950Workflow automation build£4,950
TechnicreateAI Automation from £495 for one complete automated workflowWorkflow automation build£495
Tecton AISetup £2,500 + VAT; £6,500/year subscriptionSetup fee with a monthly plan
Not classified
£2,500
£6,500
The AI OperatorWorkflow review £49Audit or discovery£49
The Automation AgencyFrom £300 per job; process rebuilds from £3,000Workflow automation build
Workflow automation build
£300
£3,000
The FabrikProjects from £2,000 ex VAT; retainers from £400/monthProject, scope not stated
Monthly plan or retainer
£2,000
£400
The Voice AI AgentsFrom £1,000Project, scope not stated£1,000
Veda AIBusiness Efficiency Audit £995 + VAT; partnership from £2,795 + VAT/monthAudit or discovery
Monthly plan or retainer
£995
£2,795
VisionXY7Paid discovery from £297; full AI and business analytics audit from £2,000; custom AI agents from £449; AI Safety & Assurance Programme from £18,000; all ex VATAudit or discovery
Audit or discovery
AI agent, chatbot or custom build
Not classified
£297
£2,000
£449
£18,000
WebFlux AIAI receptionist from £359/month (founding-client price, normally £499/month)Monthly plan or retainer£359
Westcountry AIFrom £750Project, scope not stated£750
WorkflowMindOperational Decision Review £750 + VAT; Core Operational Diagnostic £2,950 + VATAudit or discovery
Audit or discovery
£750
£2,950
ZatioFrom £69/month + VATMonthly plan or retainer£69
ZeeleePilots from £3,000Project, scope not stated£3,000

You can reuse these figures under CC BY 4.0: credit “TrustedAIAgencies” and link to this page.

Frequently asked questions

How many UK AI automation agencies publish their prices?
In our directory, about two in five listed agencies (113 businesses, 41%) publish at least one price on their own website. The rest quote per project.
What is the typical starting price for an AI automation project in the UK?
Among the 63 agencies that publish a one-off project price, the median lowest price is £1,500. Published starting prices run from £99 to £25,000. These are starting prices, not what a finished project costs.
Are these prices averages of real projects?
No. They are the lowest prices agencies advertise, usually written as "from £X". We have not seen invoices or quotes, and what a starting price includes varies a lot between agencies.

Sources

  1. TrustedAIAgencies UK directory: prices published on agencies’ own websites, checked 11, 13, 17 or 27 October 2026
  2. TrustedAIAgencies open dataset (CC BY 4.0)
  3. How we list and verify agencies

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Comparison

Sage vs Xero UK (2026): prices, payroll and MTD